Ask any successful person how they make decisions, and they’re bound to mention having followed and trusted their ‘gut feelings’ at pivotal points in their life. Yet in Western civilization, there is a tendency to dismiss intuition as emotional and therefore irrational, alternatively embracing the conscious analysis of hard data as the only reliable method of making important decisions.
But recent science has caught keynote speaker up with what our ancestors learned thousands of years ago – intuition can be an extremely reliable process and ignoring one’s instincts can have catastrophic results!
The human brain is constantly bombarded with sensory data. So much so that managing all of this data at a conscious level simply isn’t possible. As a result, the brain is constantly taking shortcuts when processing and interpreting keynote speaker millions of pieces of sensory input. Specifically, dopamine neurons in the mid-brain perform a constant series of sub-conscious analysis, looking for recognizable patterns in the data, so that it can interpret and anticipate. The process essentially breaks down to a model of if ‘A’ occurs, then ‘B’ is likely to happen.